Back to the Basics: Copywriting for SEO

Copywriting for SEO is a process where text is written in such a way that it reads well for the surfer, and also targets specific search terms so as to rank highly in the search engines for the targeted search terms. The whole deal with SEO copywriting is the creation of [pages with actual content and information rather than a random page with nothing but keywords scattered around in the page. Continue reading “Back to the Basics: Copywriting for SEO”

Back to the Basics: Keyword Research

One of the most ccrucial activities related to SEO is Keyword Research. It is so pivotal that most SEO experts do as far as to say without good keyword research, any SEO effort is rather pointless. Though it is true that Meta Tags are not the be all and end all of SEO efforts and Ranking, it is still important to have the right keywords for a successful SEO attempt. Continue reading “Back to the Basics: Keyword Research”