{"id":153,"date":"2011-11-16T11:53:04","date_gmt":"2011-11-16T11:53:04","guid":{"rendered":"http:\/\/45.113.122.180\/~prospectz\/blog\/?p=153"},"modified":"2025-02-14T04:26:32","modified_gmt":"2025-02-14T04:26:32","slug":"8-seo-techniques","status":"publish","type":"post","link":"https:\/\/www.prospectz.com\/blog\/8-seo-techniques\/","title":{"rendered":"8 SEO Techniques"},"content":{"rendered":"<p><strong>Keep linking:<\/strong>&nbsp;Linking within the article to either specific sections, to other articles in the same topic, or to pages of your company\u2019s site that offers services related to what you\u2019ve written is one of the best things you can do to drive traffic to your pages. It caters perfectly to the goals of SEO and is one of the most convenient things to do.<!--more--><\/p>\n<p><strong>Use several keywords<\/strong><strong>:<\/strong>&nbsp;It is very important that you make use of a variety of different keywords rather than variations to the same keyword, because using a different keyword has more value than recycling the old ones. Also, a variety of keywords just means broadening the spectrum.<\/p>\n<p><strong>Page titles:<\/strong>&nbsp;Since it is the first thing that any search engine will look for and any user will see, it is important that the page titles determine definitively what the page is about. Include a keyword or two for better SEO, but ensure that you don\u2019t over populate it with keywords.<\/p>\n<p><strong>Hidden linking<\/strong><strong>:&nbsp;<\/strong>Hidden Linking is a big no-no when it comes to SEO. These are links that are hidden by having the text in the same color as the background, when the size of the text is zero, etc. These are considered illegal techniques because they are invisible to the humans and are intended solely for search bots. Removing them is essential in making the safe and not violating the webmasters guidelines.<\/p>\n<p><strong>Duplicate content\/pages:<\/strong>&nbsp;Duplicate content happens when a particular content appears on more than one page. Duplicate Content and maliciously plagiarised content is looked down upon and usually ignored by most search bots, hence, having duplicate content is a bad idea.<\/p>\n<p><strong>Broken Links:<\/strong>&nbsp;Neither humans, not search bots like broken links, the reason is simple: they don\u2019t lead anywhere. Broken links may happen for several reasons like 404&nbsp; errors, DNS errors, among many more. It is crucial to check every link often to make sure link rot hasn\u2019t set in.<\/p>\n<p><strong>H2 tags:<\/strong>&nbsp;Having the title of the page in a H1 tag and the other important texts on the page in H2 and H3 tags gives it importance and the search bot will recognise it such.<\/p>\n<p><strong>Italics and Bold<\/strong><strong>:&nbsp;<\/strong>Use Italics and bold sparingly in your text. They are essentially used for drawing attention to the important parts of the text and over using them just moves the focus off of them and their point is lost.<\/p>\n<p>These are some of our favourite techniques. Tell us what yours are when you comment below!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Keep linking:&nbsp;Linking within the article to either specific sections, to other articles in the same&hellip;<\/p>\n","protected":false},"author":1,"featured_media":939,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[14,10,15,36,20,33],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>8 SEO Techniques<\/title>\n<meta name=\"description\" content=\"Discover expert tips on how to optimize your website for search engines and improve your ranking with these eight SEO techniques.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.prospectz.com\/blog\/8-seo-techniques\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"8 SEO Techniques\" \/>\n<meta property=\"og:description\" content=\"Discover expert tips on how to optimize your website for search engines and improve your ranking with these eight SEO techniques.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.prospectz.com\/blog\/8-seo-techniques\/\" \/>\n<meta property=\"og:site_name\" content=\"PrsospectZ Blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/ProspectZOnline\" \/>\n<meta property=\"article:published_time\" content=\"2011-11-16T11:53:04+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-02-14T04:26:32+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.prospectz.com\/blog\/wp-content\/uploads\/2011\/11\/seo-techniques.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"866\" \/>\n\t<meta property=\"og:image:height\" content=\"300\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"admin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@Prospectzonline\" \/>\n<meta name=\"twitter:site\" content=\"@Prospectzonline\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.prospectz.com\/blog\/8-seo-techniques\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.prospectz.com\/blog\/8-seo-techniques\/\"},\"author\":{\"name\":\"admin\",\"@id\":\"https:\/\/www.prospectz.com\/blog\/#\/schema\/person\/60ac89a2637e94f5682a3572ef8a3ab8\"},\"headline\":\"8 SEO Techniques\",\"datePublished\":\"2011-11-16T11:53:04+00:00\",\"dateModified\":\"2025-02-14T04:26:32+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.prospectz.com\/blog\/8-seo-techniques\/\"},\"wordCount\":434,\"publisher\":{\"@id\":\"https:\/\/www.prospectz.com\/blog\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.prospectz.com\/blog\/8-seo-techniques\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.prospectz.com\/blog\/wp-content\/uploads\/2011\/11\/seo-techniques.jpg\",\"keywords\":[\"Internet marketing\",\"Search Engine Optimization\",\"SEO\",\"strategy\",\"techniques\",\"Tips\"],\"articleSection\":[\"SEO\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.prospectz.com\/blog\/8-seo-techniques\/\",\"url\":\"https:\/\/www.prospectz.com\/blog\/8-seo-techniques\/\",\"name\":\"8 SEO Techniques\",\"isPartOf\":{\"@id\":\"https:\/\/www.prospectz.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.prospectz.com\/blog\/8-seo-techniques\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.prospectz.com\/blog\/8-seo-techniques\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.prospectz.com\/blog\/wp-content\/uploads\/2011\/11\/seo-techniques.jpg\",\"datePublished\":\"2011-11-16T11:53:04+00:00\",\"dateModified\":\"2025-02-14T04:26:32+00:00\",\"description\":\"Discover expert tips on how to optimize your website for search engines and improve your ranking with these eight SEO techniques.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.prospectz.com\/blog\/8-seo-techniques\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.prospectz.com\/blog\/8-seo-techniques\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.prospectz.com\/blog\/8-seo-techniques\/#primaryimage\",\"url\":\"https:\/\/www.prospectz.com\/blog\/wp-content\/uploads\/2011\/11\/seo-techniques.jpg\",\"contentUrl\":\"https:\/\/www.prospectz.com\/blog\/wp-content\/uploads\/2011\/11\/seo-techniques.jpg\",\"width\":866,\"height\":300},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.prospectz.com\/blog\/8-seo-techniques\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.prospectz.com\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"8 SEO Techniques\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.prospectz.com\/blog\/#website\",\"url\":\"https:\/\/www.prospectz.com\/blog\/\",\"name\":\"Prospectz\",\"description\":\"Advanced SEO Tips\",\"publisher\":{\"@id\":\"https:\/\/www.prospectz.com\/blog\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.prospectz.com\/blog\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.prospectz.com\/blog\/#organization\",\"name\":\"Prospectz Pvt Ltd\",\"url\":\"https:\/\/www.prospectz.com\/blog\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.prospectz.com\/blog\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.prospectz.com\/blog\/wp-content\/uploads\/2025\/02\/cropped-logo.png\",\"contentUrl\":\"https:\/\/www.prospectz.com\/blog\/wp-content\/uploads\/2025\/02\/cropped-logo.png\",\"width\":185,\"height\":58,\"caption\":\"Prospectz Pvt Ltd\"},\"image\":{\"@id\":\"https:\/\/www.prospectz.com\/blog\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/ProspectZOnline\",\"https:\/\/x.com\/Prospectzonline\",\"https:\/\/www.linkedin.com\/company\/prospectz-online-pvt-ltd\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.prospectz.com\/blog\/#\/schema\/person\/60ac89a2637e94f5682a3572ef8a3ab8\",\"name\":\"admin\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.prospectz.com\/blog\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/4d9e1db9e26e97d050d2d8591af95d4a?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/4d9e1db9e26e97d050d2d8591af95d4a?s=96&d=mm&r=g\",\"caption\":\"admin\"},\"url\":\"https:\/\/www.prospectz.com\/blog\/author\/admin\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"8 SEO Techniques","description":"Discover expert tips on how to optimize your website for search engines and improve your ranking with these eight SEO techniques.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.prospectz.com\/blog\/8-seo-techniques\/","og_locale":"en_US","og_type":"article","og_title":"8 SEO Techniques","og_description":"Discover expert tips on how to optimize your website for search engines and improve your ranking with these eight SEO techniques.","og_url":"https:\/\/www.prospectz.com\/blog\/8-seo-techniques\/","og_site_name":"PrsospectZ Blog","article_publisher":"https:\/\/www.facebook.com\/ProspectZOnline","article_published_time":"2011-11-16T11:53:04+00:00","article_modified_time":"2025-02-14T04:26:32+00:00","og_image":[{"width":866,"height":300,"url":"https:\/\/www.prospectz.com\/blog\/wp-content\/uploads\/2011\/11\/seo-techniques.jpg","type":"image\/jpeg"}],"author":"admin","twitter_card":"summary_large_image","twitter_creator":"@Prospectzonline","twitter_site":"@Prospectzonline","twitter_misc":{"Written by":"admin","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.prospectz.com\/blog\/8-seo-techniques\/#article","isPartOf":{"@id":"https:\/\/www.prospectz.com\/blog\/8-seo-techniques\/"},"author":{"name":"admin","@id":"https:\/\/www.prospectz.com\/blog\/#\/schema\/person\/60ac89a2637e94f5682a3572ef8a3ab8"},"headline":"8 SEO Techniques","datePublished":"2011-11-16T11:53:04+00:00","dateModified":"2025-02-14T04:26:32+00:00","mainEntityOfPage":{"@id":"https:\/\/www.prospectz.com\/blog\/8-seo-techniques\/"},"wordCount":434,"publisher":{"@id":"https:\/\/www.prospectz.com\/blog\/#organization"},"image":{"@id":"https:\/\/www.prospectz.com\/blog\/8-seo-techniques\/#primaryimage"},"thumbnailUrl":"https:\/\/www.prospectz.com\/blog\/wp-content\/uploads\/2011\/11\/seo-techniques.jpg","keywords":["Internet marketing","Search Engine Optimization","SEO","strategy","techniques","Tips"],"articleSection":["SEO"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.prospectz.com\/blog\/8-seo-techniques\/","url":"https:\/\/www.prospectz.com\/blog\/8-seo-techniques\/","name":"8 SEO Techniques","isPartOf":{"@id":"https:\/\/www.prospectz.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.prospectz.com\/blog\/8-seo-techniques\/#primaryimage"},"image":{"@id":"https:\/\/www.prospectz.com\/blog\/8-seo-techniques\/#primaryimage"},"thumbnailUrl":"https:\/\/www.prospectz.com\/blog\/wp-content\/uploads\/2011\/11\/seo-techniques.jpg","datePublished":"2011-11-16T11:53:04+00:00","dateModified":"2025-02-14T04:26:32+00:00","description":"Discover expert tips on how to optimize your website for search engines and improve your ranking with these eight SEO techniques.","breadcrumb":{"@id":"https:\/\/www.prospectz.com\/blog\/8-seo-techniques\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.prospectz.com\/blog\/8-seo-techniques\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.prospectz.com\/blog\/8-seo-techniques\/#primaryimage","url":"https:\/\/www.prospectz.com\/blog\/wp-content\/uploads\/2011\/11\/seo-techniques.jpg","contentUrl":"https:\/\/www.prospectz.com\/blog\/wp-content\/uploads\/2011\/11\/seo-techniques.jpg","width":866,"height":300},{"@type":"BreadcrumbList","@id":"https:\/\/www.prospectz.com\/blog\/8-seo-techniques\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.prospectz.com\/blog\/"},{"@type":"ListItem","position":2,"name":"8 SEO Techniques"}]},{"@type":"WebSite","@id":"https:\/\/www.prospectz.com\/blog\/#website","url":"https:\/\/www.prospectz.com\/blog\/","name":"Prospectz","description":"Advanced SEO Tips","publisher":{"@id":"https:\/\/www.prospectz.com\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.prospectz.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.prospectz.com\/blog\/#organization","name":"Prospectz Pvt Ltd","url":"https:\/\/www.prospectz.com\/blog\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.prospectz.com\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/www.prospectz.com\/blog\/wp-content\/uploads\/2025\/02\/cropped-logo.png","contentUrl":"https:\/\/www.prospectz.com\/blog\/wp-content\/uploads\/2025\/02\/cropped-logo.png","width":185,"height":58,"caption":"Prospectz Pvt Ltd"},"image":{"@id":"https:\/\/www.prospectz.com\/blog\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/ProspectZOnline","https:\/\/x.com\/Prospectzonline","https:\/\/www.linkedin.com\/company\/prospectz-online-pvt-ltd"]},{"@type":"Person","@id":"https:\/\/www.prospectz.com\/blog\/#\/schema\/person\/60ac89a2637e94f5682a3572ef8a3ab8","name":"admin","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.prospectz.com\/blog\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/4d9e1db9e26e97d050d2d8591af95d4a?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/4d9e1db9e26e97d050d2d8591af95d4a?s=96&d=mm&r=g","caption":"admin"},"url":"https:\/\/www.prospectz.com\/blog\/author\/admin\/"}]}},"_links":{"self":[{"href":"https:\/\/www.prospectz.com\/blog\/wp-json\/wp\/v2\/posts\/153"}],"collection":[{"href":"https:\/\/www.prospectz.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.prospectz.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.prospectz.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.prospectz.com\/blog\/wp-json\/wp\/v2\/comments?post=153"}],"version-history":[{"count":7,"href":"https:\/\/www.prospectz.com\/blog\/wp-json\/wp\/v2\/posts\/153\/revisions"}],"predecessor-version":[{"id":1809,"href":"https:\/\/www.prospectz.com\/blog\/wp-json\/wp\/v2\/posts\/153\/revisions\/1809"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.prospectz.com\/blog\/wp-json\/wp\/v2\/media\/939"}],"wp:attachment":[{"href":"https:\/\/www.prospectz.com\/blog\/wp-json\/wp\/v2\/media?parent=153"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.prospectz.com\/blog\/wp-json\/wp\/v2\/categories?post=153"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.prospectz.com\/blog\/wp-json\/wp\/v2\/tags?post=153"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}